When you Make Values the Foundation of your network marketing business Core Values, you unify your team around a higher purpose—one that transcends day-to-day tasks and motivates everyone to bring their best.

You should want to build a team culture where respect and unity thrive.The best way to do that is "from the top down" - by defining and living out clear, shared values every step of the organization building and maintenance agenda.

First, let's identy the desired core values. Pull your current leadership team plus your upline mentor into an informal discussion pinpointing the principles you want to define your organization (for example, integrity, unity, service, etc.). I think is works best if your design each value so as to speak to both personal and business aspirations.

Once you are satisfied with this list, clarify what each value means when in action. This means for each value, list specific, real-world behaviors that exemplify it. As an example, "integrity" might mean total honesty in sales presentations and open transparent communication in team meetings.

Next, make sure your communicate each value consistently. Try weaving them into every teaching session, meeting, and announcement. You might even post them on social media platforms, in your team chats, or better yet, at the top of each email newsletter.

I make it a point to incorporate these core values into the onboarding process. I feel that it is important for new people to not only embrace but also to understand that our core values have shaped the organization up to this point and they will continue to shape the team during its day-to-day activities.

Learn to reward value-aligned behavior in the organization. Recognize individuals who demonstrate the organization's core principles in their work—give them a shoutout during team calls or post a highlight in your group chat or newsletter. Celebrating these moments shows everyone that living the core values carries just as much importance as hitting sales targets.

It's important to lead by example.The core values should be embodied first and foremost by top-level and emerging leaders - period. If leaders consistently show respect, unity, and integrity, the rest of the team will see these values as non-negotiable.

By placing values at the heart of your organization, you create a culture that naturally attracts, retains, and elevates team members. Whether you’re nurturing a new recruit or coaching an emerging leader, everyone flourishes when the foundation is rock-solid.

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